A lot of people on LinkedIn recently have been sharing different memes / blackboards / content around the idea of “H2H” marketing — meaning “human to human,” as opposed to the conventional ideas in the space, which have long included… Continue Reading
Via Quartz, consider this. This is typically how a supermarket is laid out in the United States: But this layout below belongs to Sprouts Farmers Market supermarkets, which are currently mostly in the Southwest: See the difference? Typically when you enter… Continue Reading
There’s a whole boatload of emerging context on the world of millennials vs. the world of their parents and grandparents, and some of it — such as aspects about where to live and what’s desirable in cities — seems logical,… Continue Reading
Waiting on lines is terrible, but a seemingly unavoidable fact of life, right? Think about this, though: 20 years ago, the Internet was nascent, and finding an effective way to search was hard, but an unavoidable fact of life. (Cue… Continue Reading
There’s a whole culture in business / hiring around development vs. poaching. The idea is rooted in the belief that, if you have an open position and 3-4 internals who can fill it, you should still look elsewhere. Part of that is… Continue Reading
There were no shortage of things written before the World Cup began about the marketing efforts therein, especially as relates to NIKE vs. Adidas. Here’s one I read on a plane in May, and here’s a recent goal-tracker for their… Continue Reading
There are some statistics you run across in the course of consuming information that just straight up blow your mind. Here’s one example: The most staggering statistic in @VaclavSmil’s new book: http://t.co/2N6cpXQsJ5 pic.twitter.com/QPcBscSLXj — Bill Gates (@BillGates) June 13, 2014… Continue Reading
This is all pretty much a moot point, since assuming the United States will beat Belgium and Argentina in its next two games is a wide stretch. But … think about it. Anything is possible. There’s a lot of consternation around legitimate… Continue Reading