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The value of protests in the algorithm age

Protests

Those 29 likes on your funny Instagram sign are not “fighting the establishment” just yet. Continue Reading

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Facebook as an echo chamber isn’t breaking news, dipshit

Echo Chamber

This seems to have confused people more than it probably should. Continue Reading

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‘How do consumers find our product?’ has become ‘How do algorithms find it?’

Algorithms are key to consumer acquisition strategies

Many marketing and sales types — as well as high-level executives — often worry about how potential consumers will find their products, and rush around screaming about KPIs and ROI and deliverables and optimized lead generation programs, all of which… Continue Reading

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You over-inflate your intelligence when you use Google

If you like this post, feel free to share it. Someday I will move the social share buttons to the top, I swear. (It’s good to admit your failings now and again.) If you like some of my thoughts on… Continue Reading

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Netflix’s success isn’t really about algorithms

Netflix and Algorithms

We live in this algorithm-dominated world now, and part of the reason that emerged — aside from simply better technology and people focusing on it — was because for generations, a ton of big decisions were made on the gut… Continue Reading

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The most important people on Wikipedia might be Carl Linnaeus, Jesus, Michael Jackson, and Hitler

If you use two approaches to ranking web pages — PageRank (Google-developed) and 2D Rank (which measures how many external sources cited) — and you apply those ranking systems to Wikipedia, here’s what you learn about the “most important people… Continue Reading

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On Eli Pariser and the algorithm bubble

Eli Pariser, who’s currently the chief executive of Upworthy, wrote a book in 2011 called The Filter Bubble. A nine-minute TED Talk on many of the same topics is embedded above, but essentially, the idea is that personalized search — i.e. the… Continue Reading