1

The modern moment: “You have no dignity.” “Um, you’ve never met or spoken to me.”

Someone told me in a Twitter thread last night that I “lack dignity.” The person and I have never met or spoken. Is this modern comms? Continue Reading

3

Why do we keep saying “content is king?” That’s a lie.

We’ve been hearing that “content is king” since about 1996, but considering how much crap and digital noise we have now, is it still? Really? Continue Reading

A nice stat about executives lip servicing digital marketing

A doozy. Continue Reading

2

Oft-ignored problem: Digital laziness

Digital laziness

Passively clicking “like” all day isn’t helping anyone. (Well, except companies.) Continue Reading

The white paper marketing bubble will pop soon, right?

White paper marketing

The supply-demand problem of content marketing comes home to roost. Continue Reading

2

Digital marketing strategy: The big lies

Digital marketing strategy

When lies and buzzwords replace the real deal of how to think on/approach what you do digitally, that’s less than stellar. Continue Reading

2

Your digital strategy sucks. Here’s why.

Digital Strategy

A quick hint: it all goes back to human psychology. Continue Reading

Does content marketing work when everyone says the same shit?

Does content marketing work?

Does content marketing work? Chances are your CMO heard about it at some conference, or got pitched it by some consultant, and they may green-light it just because they don’t really have the time to consider other options … they’ve… Continue Reading