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Is it possible that digital natives (millennials) will be better multitaskers?

Millennials and Multitasking

I almost jammed a pencil right in my cornea before I wrote another article talking about assumptions regarding millennials, because by now I think most of us realize those are all bullshit and may not come true in the way… Continue Reading

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Forget “digital natives.” Talk about “mobile natives.”

Mobile Natives

I would think (hope) that most people in the general marketing field understand that marketing is changing as generations change out — here’s one small example — although I’m not entirely sure marketing always quickly catches up to trends going… Continue Reading