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RIP “brand messaging”

A “community manager” is significantly more important than a “brand manager” in modern business. Continue Reading

1

The “Attention Economy” is a bubble

This is a tough intersection for humanity. Continue Reading

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The simple, single-image solution to your marketing problems

165 ideas will fail, and one will work. Continue Reading

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The dumb shit is what people remember, so lean into the dumb shit

Learn to embrace the uncomfortable and put it back into the world. Continue Reading

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More marketing ROI: Kill off “branding”

Marketing ROI

One organizational tweak might work here. Continue Reading

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In praise of #SocialRoadTrip

Social Road Trip

The power of face-to-face. Continue Reading

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A nice stat about executives lip servicing digital marketing

A doozy. Continue Reading

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More evidence that thought leadership might be garbage

Thought leadership garbage

Gahhhhhhh. Continue Reading