Customer insight? That requires thinking, yes.

Customer Insight

What if I told you … it’s possible to view customers as more than simply wallets with fingers? Continue Reading

Innovation process: What’s the real secret?

Innovation Process

The three words most Americans tend to use a lot in business, and almost always incorrectly? “Strategy” would be 1, “innovation” 2, and “entrepreneur” 3. Continue Reading

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Business strategy ain’t walking through that door

Business Strategy

In all likelihood, your strategic plan / road map / vision is just a series of operational spreadsheets. Can we fix this? Continue Reading

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What in the shit is a Chief Strategy Officer?

Chief Strategy Officer

Chief Sandwich Orderer? (You’ll understand the joke if you read the post.) Continue Reading

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Your strategic plan: What you’re missing

Strategic Plan

Most people have no idea how to do a strategic plan, often confusing “strategy” with “operations.” Sooo … how can you possibly get close to anything resembling a strategic plan? Continue Reading