Tag Archive: Studies

Want influence? The six factors are reciprocity, scarcity, authority, consistency, likability and consensus.

If you look at the business world of 2014, the idea of being an influencer is pretty important. After all, social media has played a role in adjusting the conventional marketing funnel — and the… Continue reading

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This 430 million days of unused paid vacation a year is so sad for Americans

You may have seen some of these stats — they’ve been on morning shows and evening news for a couple of days now. Basically, Americans don’t take as much vacation as they should;… Continue reading

Brief thought exercise: what if evolution isn’t going to end with humans, and instead the next phase is ‘cogent technology?’

The link text for this article on Slate – essentially about the possibility of technology replacing a lot of human jobs, which has been a concern for a decade or more at this point —… Continue reading

Between 2006 and 2012, income inequality increased in 226 U.S. metros

If you’re trying to figure out where exactly the Great Recession (or “Downturn”) of 2008 did the most damage in the United States, one way to explore that would be to look at rising inequality… Continue reading

Brief thought exercise: can ‘Big Data’ ever mean big money?

“Big data” has been a term of note for a few years now — maybe going on a half-decade. Companies seem to love the idea of it, even though the C-Suite doesn’t completely… Continue reading

This headline might be 22% more effective than yours

Quickly, from the Buffer blog: back in late May, they ran two variants of the same headline on their blog. Here’s Headline A: “The Simple Test That Increased Our Referrals.” Here’s Headline B:… Continue reading

Raleigh is apparently the best place to have a career right now

I love “best places to live” studies and research, because I think it’s a fundamental question of the next generation coming up in the workplace. The Utah and Colorado areas always tend to… Continue reading

It might take 371 days for your mom to friend you on Facebook

This is kind of old, but I just learned about it. Sue me. Facebook did a study on family dynamics within the site –utilizing millions of users — and found a bunch of… Continue reading