User personas are mostly worthless

User Personas

If you’re still using “user personas” or “marketing personas” but claiming data is massively important, well, you’re lying to yourself somewhere in the process. Continue Reading


Bad leadership costs you about $144,541.30 per day

Bad Leadership

“No time for that shit, Judy! Kick it to HR! They have the functional knowledge! I’m out here building the biz!” Continue Reading


Hiring solutions: Competence is overrated

Hiring Solutions

Who cares what you’ve done if you’re not capable of growth, which is what companies ultimately seek? Continue Reading


Thought leadership: Why it’s often cringe-inducing

Thought leadership

“Second verse, same as the first, little bit louder and a whole lot worse…” Continue Reading


Good corporate culture has a negative side

Corporate Culture

A mostly no-bullshit approach to what’s a “way to pay people less” to many senior decision-makers. Continue Reading


Work Martyr: Yea, this isn’t a good thing

Work Martyr

Get off the cross, baby. Others need the wood. Continue Reading


Work smarter not harder: The Firehouse Idea

Work smarter not harder

We deify the workaholic and tend to care more about quantity of work than quality, so this is hard — but can it be done? Yes. Yes, it can. Continue Reading


The dangerous skills gap myth

Skills Gap

Solve a problem in your business? Naw. Let’s play the blame game, baby! Continue Reading