Marketing

What’s the best holiday season ad of all-time?

Posted on by Ted Bauer

This Apple ad about how the teenage generation is digitally misunderstood dropped a couple of days ago. It’s pretty good and fairly emotional (you might cry, as it seems like Time Magazine did). Got me thinking: the holiday season is really the… Continue Reading →

5

The media game has changed, and people still seem confused by why

Posted on by Ted Bauer

There have been a couple of interesting articles recently about the presence of “viral media” (more on that in a second). There was a profile of Gawker’s Neetzan Zimmerman in The Wall Street Journal, including Zimmerman’s traffic chart as compared to other… Continue Reading →