As millennials move to cities and have kids, will soccer become popular in the U.S.?

US Soccer Popularity Millennials

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True test for soccer in the United States? Perhaps the International Champions Cup.

That was a really good World Cup, right? (Not to mention I was right about Messi and Neuer.) But now the WC is over, and Americans — who aren’t, by and by, “real” soccer fans — may revert back to… Continue Reading

Microsoft’s Bing World Cup prediction engine on Cortana virtual assistant is 12-for-12 at predicting games

Microsoft added a World Cup prediction engine to the Cortana virtual assistant program on June 28th (about two weeks after the World Cup actually began). Since then, it’s 12-for-12 at predicting winners. That’s absurd, because those 12 games involve Costa Rica’s… Continue Reading

Penalty kicks are the conclusive proof that Twitter is just a big digital sports bar

I’d like to say this is a sign that I’m older and more mature, but it’s probably not: I haven’t watched a lot of this World Cup in bars. Most of it has been in my living room, with the… Continue Reading

This is why you should be rooting for The Netherlands at the World Cup

One of my good friends is Dutch, so I’m biased in some ways here — but consider this to begin: The Netherlands have appeared in 10 World Cups so far, holding the record of losing the most finals without managing… Continue Reading

Only two of the world’s 10 most marketable soccer players are actually still in the World Cup

There were no shortage of things written before the World Cup began about the marketing efforts therein, especially as relates to NIKE vs. Adidas. Here’s one I read on a plane in May, and here’s a recent goal-tracker for their… Continue Reading

Brief thought exercise: does the United States even ‘deserve’ to win the World Cup?

This is all pretty much a moot point, since assuming the United States will beat Belgium and Argentina in its next two games is a wide stretch. But … think about it. Anything is possible. There’s a lot of consternation around legitimate… Continue Reading

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Is Luis Suarez now officially the third-best soccer player in the world? (And is he about to be No. 2?)

Conventional logic says Messi 1, Ronaldo 2 … so is Suarez 3? Twitter seems to think so. The only consolation from last night is that the magician #LuisSuarez is ours. The third best player in the world. #LFC — Sam… Continue Reading