Let’s stop breathlessly analyzing Twitter’s influence and data, shall we?

Twitter Breathless Data Analysis

You may have heard about this SXSW presentation from Jonah Perretti, the CEO of BuzzFeed (and the brother of the comedienne currently on Brooklyn Nine-Nine) that basically shows Twitter has a lot of influence, but ultimately people take what they… Continue Reading

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On loving lists, or how I learned to stop worrying and embrace the future of the Internet

December is inextricably tied up with lists. One of the main songs we hear during the month contains the phrase “making a list, checking it twice…” We want to recap the year and rank everything possible — movies, TV shows, searches,… Continue Reading

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The media game has changed, and people still seem confused by why

There have been a couple of interesting articles recently about the presence of “viral media” (more on that in a second). There was a profile of Gawker’s Neetzan Zimmerman in The Wall Street Journal, including Zimmerman’s traffic chart as compared to other… Continue Reading