Welcome to The Tin Foil Hat Era
A lack of control and certainty about modern times have many rushing to conspiracy theories. And now: research on this! Continue Reading
Pandemic
Where is the tone-deaf line right now? Where is the positive-negative line?
It’s hard to always know what’s what in a crisis moment. Is your marketing tone-deaf? And are you sharing too much negative stuff? Continue Reading
The pandemic’s Isaac Newton effect
Isaac Newton’s “Year of Wonders” happened as a result of the Bubonic Plague. What’s next for us, then? Continue Reading
Stop profiteering. You are missing the point of this moment.
This is a different moment for businesses. It’s not about chasing leads so much as chasing stability. You’re alienating people otherwise. Continue Reading