Social media pretty much killed the marketing funnel and the relationship between “advocacy” and “customer”
Is the conventional funnel you always hear about actually now dead? Continue Reading
Fundamental Explainers
This is my blanket category for the site; it’s an attempt to explain a concept in a deeper way.
Estonia is a small country in northern Europe that has about as many people as Hawaii; it became a global leader in technology, though. Here’s the valuable lesson for the world.
Estonia, a former Soviet republic, is now often considered one of the leading digital centers of the world (some call it “E-Stonia” as a result). People vote online, people do their tax returns in moments via mobile (and get their… Continue Reading
This NFL Draft is a big night for H-Town: Houston Rockets haven’t won a title since 1995, Houston Texans have never been to a Super Bowl, Astros haven’t been relevant since 2005. Is “a savior” coming?
Above is the end of Game 4 of the 1995 NBA Finals. The Rockets swept the Magic (with a young Shaq) and won their second consecutive NBA championship. That was the last championship the city won, which is about 18-19 years. That’s… Continue Reading
There are 500 million tweets sent every day, give or take. So how do you make yours stand out on Twitter?
By some measure, there are 500 million tweets sent everyday, world-wide. For the purposes of an exercise, consider this: if you were to say that each tweet represented one inch of space (because why not), the 500 million inches therein would… Continue Reading
Oh goddamn, Whole Paycheck — er, Whole Foods — is in trouble and may be lowering prices
I had this MBA Strategy class last fall. It was supposed to meet 12-14 times; the professor was sick three times and one time, I’m pretty sure he didn’t show up. So we met about 10 times, and I swear… Continue Reading
Are the current Oklahoma City Thunder of KD and Russell Westbrook going to suffer the same fate as the early 2000s Kings of Chris Webber and Mike Bibby?
Let’s start with a couple of basics: from the 2000-01 NBA season through the 2004-05 season, the Sacramento Kings won 50 games every year. They never won an NBA title — 2002 was the closest year, and quite honestly, Tim Donaghy… Continue Reading
Look at this graphic and try not to be worried about drought, the future of food, climate change, California as a whole, and, well, the United States
What am I looking at, you may have just asked. Well, hopefully you realize that’s California pictured above and there are three distinct time periods shown: 1950 (The Great Move West!), 2000 (a little after San Francisco became the new… Continue Reading
Brief thought exercise: is ridesharing service Uber racist, or the antithesis of racism?
I really like Uber, but there are two distinct ways to look at it along the “Are they potentially racist or not?” spectrum. Here’s a simple breakdown. Feel free to offer thoughts in comments. Maybe they are: In most (not all) communities, taxi… Continue Reading