You may have heard about this SXSW presentation from Jonah Perretti, the CEO of BuzzFeed (and the brother of the comedienne currently on Brooklyn Nine-Nine) that basically shows Twitter has a lot of influence, but ultimately people take what they… Continue Reading
Via TrackMaven, here are some key takeaways from the 2015 CMO Survey. In general, marketing spending will rise — and especially on analytics, which may double: By “double” in this case, though, it’s still only slightly above 1/10th of the entire… Continue Reading
Here’s what we seem to know about the idea of “Big Data” at this point: More or less, it might be “the future.” Despite it being the “future,” we don’t seem to be teaching it enough yet for the next… Continue Reading
Big Data is one of the more interesting intersection points in recent human history (sorry to oversell that, which I admittedly probably did). Here’s what we know: C-Suite executives value the idea as a concept, but don’t really know exactly… Continue Reading
We live in this algorithm-dominated world now, and part of the reason that emerged — aside from simply better technology and people focusing on it — was because for generations, a ton of big decisions were made on the gut… Continue Reading
I was talking to a friend on Sunday, just about the state of the world — as one is wanton to do on a Sunday — and we started talking about the generally sci-fi idea that evolution won’t end with… Continue Reading
For a lot of people, the words “synthesis” and “analysis” might be synonyms in a work context. In fact, they technically mean different things. Synthesis is the process of building information up, and analysis is the process of breaking information down. You can… Continue Reading
Most people I’ve ever worked with spend a lot of time doing two very specific, and at-cross-purposes, things: they (a) complain about how busy they are all the time, and they (b) embrace new trends when they arise — and… Continue Reading