This headline might be 22% more effective than yours

Quickly, from the Buffer blog: back in late May, they ran two variants of the same headline on their blog. Here’s Headline A: “The Simple Test That Increased Our Referrals.” Here’s Headline B: “The Simple Test That Increased Our Referrals… Continue Reading

Cornell is trying to buck the Ivy League mold to a Silicon Valley place

Admittedly these are all stereotypes, but when you think about the Ivy League, you often think about guys (not talking about women here, per se) who want finance-type jobs in New York City or otherwise along the I-95 corridor. Please… Continue Reading

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Dan Markel update: Rabbis case, hostile blogs, Wendi Adelson and a Prius still in the mix

Wrote about this a little bit last week when it happened, and now wanted to briefly return to it because it’s interesting and still unsolved. We know he was killed in his car, presumably after arriving back home, and that… Continue Reading

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Does having a personal brand mean you’re less authentic?

Saw this on Harvard Business Review this morning: What can a personal brand do for your career, and what’s the best way to start building one? Here’s the thing: I hate it when people talk about personal brand.  Those words… Continue Reading

Presentations: move from ‘telling’ to ‘asking’

It’s very rare that there’s any “conversational” aspect around business presentations. Maybe that needs to change — and fast. Continue Reading

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Can we ever solve the Tara Grinstead case?

This one has been on all the true crime shows. Can it be solved? Continue Reading

Where are the most U.S. citizens in debt? San Jose and McAllen, Texas apparently.

77 million American adults — which is one-third of the populace — have debt in collections right now. The average — remember, I just typed “average” — American with a credit file has $50,000 in debt. If you’re looking for… Continue Reading

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Is it possible that almost everything about classic management advice is wrong?

We’ve talked about holacracy before, but it’s gaining a little bit of steam — specifically in areas like Silicon Valley and Seattle that are potentially a bit more forward-thinking as far as corporate structure goes. There’s a long, really good… Continue Reading