1

Aim to be a “post-heroic leader.”

Post-Heroic Leadership

Let’s start here: Most managers are not very good at their jobs. Let’s move to here: The “new model” of leadership is supposed to be more geared towards ideas like “empathy” and “coaching.” And now let’s finish here: Much of… Continue Reading

1

Wait, there are people who don’t understand that social media has an invisible audience?

Social Media Invisible Audience

I read blogs and articles from Wharton (UPenn) professors all the time, because it seems like a really reputable business school that’s given the world some really solid business thinkers (including a friend or two of mine). Most of the… Continue Reading

2

So wait, doesn’t the existence of consultants imply a lack of business trust in employees?

Consultants and Trust

A couple of quick stories before we get going here: 1. Used to work with a kid who hated the sheer idea of consultants (like someone in Office Space). Whenever something happened in his office, he’d snark to the senior… Continue Reading

Spend some actual time on your website’s FAQ page

Don't Ignore your FAQ page

Every company you ever speak to is somewhere in the process of redoing something about their website, and usually doing it mostly wrong — i.e. focusing on bells and whistles, and/or “something they saw on a comparison site,” as opposed… Continue Reading

1992-2006, mortality rates for women rose in 42.8% of U.S. counties. For men? 3.4% of counties.

White Women Mortality Rates Opioids

Think about this: for the most part, people are living longer — except, perhaps, African-American men in Mississippi — but yet, U.S. women aged 15 to 54 are dying at a very high rate. This Washington Post article, where I first came… Continue Reading

Leadership = focus on accomplishing the goal, not advocating for your way to the goal

Leadership Isn't About Your Ideas, It's About Goals

At the end of the day (terrible business buzzword concept, and I’m sorry I opened this post that way), isn’t the goal of a leader to accomplish a specific goal, or specific set of goals? You have deliverables, and you… Continue Reading

Why do meetings necessarily need to be about a specific topic?

Corporate Athletes and Meetings

I’m going to make an argument here (and probably do so poorly), and the argument is going to be a little bit hard to follow (I think). Bear with me. I think there might be something here. (Generalization to start)… Continue Reading

CMOs will spend more money on analytics, yes. But will they do it right?

Is Marketing Analytics A Good Thing?

Via TrackMaven, here are some key takeaways from the 2015 CMO Survey. In general, marketing spending will rise — and especially on analytics, which may double: By “double” in this case, though, it’s still only slightly above 1/10th of the entire… Continue Reading