You might have heard of “blue ocean strategy.” It’s a very b-school term in some ways, but basically it means this: rather than going head-to-head with your competitors on everything, carve out “blue oceans” of untapped market space. It’s all documented… Continue Reading
A trailer is probably 2:30 in length, give or take, but a good one is an art form, and a great one is amazing (and may have a positive affect on your revenue stream). Amazon Prime Video added a trailer function to… Continue Reading
Ridiculous headline? Perhaps. Modern Family is beloved by the Emmys and starting to be beloved by syndication. The Neighbors was a show seemingly doomed from the start — aliens in suburbia, with the most famous person being Jami Gertz — that is likely to… Continue Reading
You all know the theory by now, hopefully: because Mad Men‘s title sequence contains a man plummeting towards Madison Avenue, there’s been speculation for about seven years now that one of the main characters will die as the series ends. Well,… Continue Reading
Back in March 2012, Facebook told brand managers that the organic reach of one of their posts would be about 16 percent of their total audience; if they paid for a post, that could get up to 75 percent. In reality, around… Continue Reading
I’ve seen Season 2 of The Wire — “dead girls in a can!” — which is about the extent of my knowledge on international shipping topics, but I do find it broadly interesting. You could argue (and many have) that shipping is… Continue Reading
See that chart? Egad. (Via here.) In early 2009, the difference between similar apartments in Manhattan and Brooklyn was $1,800 per month. Now it’s around $210 per month. Just a quick reminder of how urban areas develop / certain spots become… Continue Reading
If you go to Huffington Post this morning — a liberal publication, one might argue — the PA stabbing story from yesterday isn’t even above the digital fold. It is on CNN, although it’s not the top story — that’s the search… Continue Reading