Maybe funny is the new sexy
97% of single women consider having a sense of humor just as important as physical attractiveness these days, eh? Nice. Continue Reading
Author: Ted Bauer
Move from “storytelling” to “story-making” in your branding and marketing
Goes something like this, I think: Old idea: Everything comes back to storytelling; that’s what the brain resonates around. If you’re in marketing, that’s what you should do. That’s essentially the keynote of most every marketing conference since 2009, and… Continue Reading
If you’re an idiot, you probably think you’re a genius
Cue it up: This finding was not a quirk of trying to measure subjective sense of humour. The researchers repeated the experiment, only this time with tests of logical reasoning and grammar. These disciplines have defined answers, and in each… Continue Reading
“Loyalty company” and “company with loyalty program” = different
This about sums it up. Here’s a story from a couple of years ago: when my wife and I were dating, we drove up the Mississippi from Jacksonville to Minneapolis. Ironically, two years after that trip, we ended up living… Continue Reading
We should let adults embrace the idea of “play.”
Maturity and professionalism are a thing, yes, but … if we let people “play” at work, we could achieve so much. Continue Reading
How “the latitude of acceptance” explains change at work
Here’s how to conceptualize the idea of a “latitude of acceptance.” Take any idea that has two distinct sides. There’s a cluster of people all the way at one end (“Abortion is terrible!”), then a cluster of people all the way… Continue Reading
We should stop viewing leadership as a destination
I’m about to write probably 300-400 words and use a lot of fluffy terms like “leadership” (hard to define, if inherently simple), “destination,” and “journey.” It might make you gag. If it doesn’t, come along with me for a hot… Continue Reading
Fuck it, yo. How about an unconditional basic income?
Would probably never work in the United States, and even so — we might be headed there. Continue Reading