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Here’s why LinkedIn publishing is probably NOT a good strategy

From The New Yorker’s really long, in-depth profile of billionaire LinkedIn founder Reid Hoffman: LinkedIn would also purvey business advice. Three years ago, it assembled a group of eight hundred “influencers”—Hoffman, Bill Gates, Deepak Chopra, Arianna Huffington—who began regularly posting on the… Continue Reading

Your LinkedIn job title is ridiculous.

Ridiculous LinkedIn Job Titles

You’re not an “Analytics Sensei.” That sounds preposterous. Continue Reading

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Let’s talk realistically about LinkedIn publishing for a second

Pros and Cons LinkedIn Publishing

Just read this article on Forbes about LinkedIn publishing and how it’s poised to become the next great media company. Not sure I 100 percent agree, but my opinions are neither here nor there; I’m one person, and I’m not… Continue Reading

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Recruiters often seem confused by LinkedIn. That’s bad.

Recruiters are dumb on LinkedIn

I’ve written like a bazillion times about Human Resources (starting with this post), and a handful of times about LinkedIn (starting with this one), and here now, the two topics come together based off a few recent activities in my… Continue Reading

The top 10 skills for a job in 2014, per LinkedIn

Hottest Job Skills 2014

As year-end reviews go, anything LinkedIn does has the potential to be fairly interesting: after all, they have 350 million profiles with information about people’s professional backgrounds, skill sets, experiences, and connections. (And despite that, they probably haven’t made recruiting that much… Continue Reading

Could a dating website making hiring better?

eHarmony has matched 600K married couples since its inception. Meanwhile, the hiring process in America is a bit of a mess right now. Could eHarmony get into that space — after all, it knows the algorithms that draw people together,… Continue Reading

Has LinkedIn really made recruiting that much better? (Probably not.)

Sure, sure … I get it. It’s the world largest professional network, and in some ways, it can be a massive traffic driver (albeit one with some inherent contradictions too). If you’re applying for a job and you’re not on there, you’re… Continue Reading

The inherent contradiction involved in LinkedIn’s new content marketing score is going to make the idea of employee engagement more important than ever

This is an interesting little sequence of events here. Follow along: 1. LinkedIn is much better at sending traffic back to your homepage — and thus potential leads — than Facebook or Twitter are. Remember: people go on Facebook to stalk… Continue Reading