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The key to sales: Never Be Closing

What if someone wrote a book about sales and selling called Never Be Closing, as opposed to the oft-cited Always Be Closing? Well, someone has — and they just did an interview with Hubspot’s blog too. Here’s a golden nugget:… Continue Reading

Here’s two great, very simple pieces of sales advice

I like the Buffer blog a lot. It’s consistently pretty well-researched and well-intentioned (hence actionable), and this goes for Kevan Lee’s posts (one of the main authors) as well as a lot of their guest posts. (If you have no… Continue Reading

Bitly decided to get in bed with the marketing industry big-time

I use Bitly for my links on this blog, and I know most major organizations do as well — I can tell you from personal experience that PBS and ESPN do, for example. Their business model is interesting, though: they… Continue Reading

The inherent contradiction involved in LinkedIn’s new content marketing score is going to make the idea of employee engagement more important than ever

This is an interesting little sequence of events here. Follow along: 1. LinkedIn is much better at sending traffic back to your homepage — and thus potential leads — than Facebook or Twitter are. Remember: people go on Facebook to stalk… Continue Reading

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The last time Amazon didn’t post at least 14 percent sales growth in a quarter was the fall of 2001. Whoa.

Check out the chart above; essentially, the last time that Amazon had quarter-over-quarter sales growth of less than 14 percent was, ahem, 2001. This is a completely new model in the business world in some ways, because while their sales growth — and the… Continue Reading