Solo brainstorming and idea-stripping (oh my)
How to be better at the process of getting to the idea in the right way. Continue Reading
Big Ideas
How do we foster trust in new ideas?
This is important personally and professionally, and perhaps now more than ever. Continue Reading
Ideation process might have a basic secret sauce
Borrowing a page from the Malcolm Gladwell playbook. Continue Reading
Get better ideas: Maybe lessen your own ego, yea?
Mostly-logical advice from rich people. Continue Reading
Look for the foolish invention ideas
What happens when “the dumb idea” becomes “the idea that buys you a third home in Hawaii?” Continue Reading
Cognitive diversity is a key to target-hitting
It would require a change in hiring approach (which we need anyway), but this might be valuable. Continue Reading
Innovative ideas: Why companies whiff on ’em
Some of this does involve embracing the middle and lower levels. Continue Reading
Idea generation is all about persistence
Idea generation would seem to be a pretty big topic in the working world, right? You can argue that ‘no original ideas are left’ — that’s definitely true in content marketing, baby! — or you can argue that the only… Continue Reading