Just learned this today: Amazon has an entire landing page for “not on Netflix.” A shot across the bow? Perhaps. It’s kind of interesting broadly, though: five-six years ago, you would maybe kinda view Amazon and Netflix as business rivals — Netflix primarily… Continue Reading
Check this out: Google Trends Newsroom, with 20 or so employees, keeping track of search trends around World Cup games and really helping you tap into the mood and spirit of different countries (and/or the world). If you go there… Continue Reading
Been on a ton of job interviews recently where questions will range down the list of “Do you know marketing automation software?” (I do!) or “Can you use Excel?” (No doubt, son!). These things are undeniably important for any marketing/branding-type gig… Continue Reading
This is an interesting little sequence of events here. Follow along: 1. LinkedIn is much better at sending traffic back to your homepage — and thus potential leads — than Facebook or Twitter are. Remember: people go on Facebook to stalk… Continue Reading
ZOO is an “agency for agencies,” or, said another way — it’s a custom solution for those trying to market/advertise across Google and YouTube. It’s run (essentially) by this guy Eric Solomon, who got a PhD in psychology (a good field… Continue Reading
As more people cut the cord, streaming services like Netflix, Hulu, and Amazon Prime are going to become increasingly important (I forgot Chromecast there; muh b). This will all be tied up in whatever the “TV of the future” is… Continue Reading