Customer insight? That requires thinking, yes.
What if I told you … it’s possible to view customers as more than simply wallets with fingers? Continue Reading
Strategy
Innovation process: What’s the real secret?
The three words most Americans tend to use a lot in business, and almost always incorrectly? “Strategy” would be 1, “innovation” 2, and “entrepreneur” 3. Continue Reading
Do mission and vision lead to profits?
There are two types of corporate mission, essentially — and one of the two types will make you more money. Continue Reading
Business strategy ain’t walking through that door
In all likelihood, your strategic plan / road map / vision is just a series of operational spreadsheets. Can we fix this? Continue Reading
How senior management can start really doing stuff
Making $225,000/year to put out fires and quell arguments? Might as well flush it down the toilet. Continue Reading
Maximizing your front line leadership
Bunch of KPI-chest-pounders at the intersection of your company and your customers? Not good. Continue Reading
What in the shit is a Chief Strategy Officer?
Chief Sandwich Orderer? (You’ll understand the joke if you read the post.) Continue Reading
Your strategic road map is pointless, sir
Another thing that many middle managers tend to shroud in process — as opposed to pursuing the effectiveness of the idea. Continue Reading