It’s never about the intended narrative. It’s about the narrative people will create from their beliefs.

Narratives don’t get life until beliefs come into play. Continue Reading →

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Stop chasing the panacea; most problems are complex

“Less school shootings? Let’s reduce the violent content of video games!” Or… maybe it’s a rich quilt of reasons? Continue Reading →

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COVID will probably scale up NIMBY

If you mostly see your immediate family, who will you make decisions to benefit? Right, right… Continue Reading →

Bridges vs. trenches

Digging down vs. reaching across. Execs may not care, but there’s money involved. Continue Reading →

Do “calls for unity” work, at home or at work?

Does it mean “go along with what I say because I now have more power,” or is it real? Continue Reading →

Data vs. emotion: Student loan forgiveness is a bad, bad idea

Will a bunch of numbers (often misunderstood) really change someone’s entrenched beliefs? Er, no. Continue Reading →

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The biggest dichotomy of 2020 (out of many!)

It has to do with data and beliefs. Continue Reading →

Deify the innovation of the vaccine, sure — but its effectiveness is all about messaging

We need to understand that Facebook, Reddit, and Twitter matter more here than “the innovation” does. Continue Reading →