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Future of Work: Pursue a rookie mindset

Rookie Mindset At Work

Last week, I flew from Toronto to Vancouver for work; that’s a deceptively-long flight and, in the process, I got to read the magazine of Rotman (University of Toronto) business school. It’s actually really good — bordering on excellent, honestly —… Continue Reading

Make your messaging audience-centric

Audience-Centric Messaging

Good article here from the team behind Decker Communications. Let’s start with an essentially-important pull-quote, shall we? The corporate communications team had already been churning out emails highlighting new expense procedures, sales process changes, escalation flows, etc., but this wouldn’t engage… Continue Reading

Did you hold the job you now manage?

Employees vs. Managers

Cool interview with Jack and Suzy Welch on Wharton’s website here. If you’re unfamiliar, Jack ran GE for about 21 years. (Big deal.) Suzy was an editor of Harvard Business Review. (Also a big deal to many.) Now they have a school… Continue Reading

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What if “the flexibility stigma” cripples the U.S. economically?

The Flexibility Stigma

Here’s one study — and yes, it’s just one — and here’s the corresponding summary and analysis at Harvard Business Review. If you can’t figure out what “the flexibility stigma” might be on face, let me briefly explain: people want more flexibility about their… Continue Reading

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Maybe Slack could finally end some corporate seat time discussions

Corporate Seat Time

Last April, I wrote about how maybe Slack could revolutionize the workplace; then in February, I wrote about how they got to a $2 billion valuation with no CMO, which is insanely rare for a lot of companies. There’s something… Continue Reading

You need to start killing off good ideas

Saying No To Good Ideas

Stop chasing every possible way to make some loot. Continue Reading

Content marketing might actually be taking people OFF message

Content Marketing 101

Look, there are ways to do content marketing right — Hubspot mostly does it right, and they wrote up this post this week after hitting 15,000 customers — and then there are ways to do it wrong, which notably means “Following an expert… Continue Reading

Stop being a dick when you write e-mails. Thanks.

Rude E-Mails

This article is currently popular on Forbes. This is the best part: It’s easy to think of email as a way to get something done quickly, but when you do this to the extreme, you come across as inhuman. You wouldn’t… Continue Reading